About Us

Your business is unique, your sales development should be too, and we build it that way.
About ASLI

Experience That Builds Stronger Sales Teams

Jennifer and Jeff Hines bring more than 40 years of combined experience leading sales teams.

They’ve sat in the seat, carried quotas, and built teams from the ground up. That’s why their focus isn’t on classroom theory, it’s on practical adjustments that actually grow revenue and strengthen leadership.
Professional
Jennifer Hines

Jennifer has been recognized as a High-Producer Sales Expert since 2000. She is the founder of Accelerated Sales & Leadership and creator of The High-Producer Sales Playbook. Her focus is helping business owners and sales leaders who are tired of hiring salespeople that don’t deliver, eliminating the headaches of mis-hires and replacing them with teams that consistently perform.

With a proven system that carries 95% predictive validity, Jennifer has helped growth companies attract, hire, and develop top producers. She has the track record to back it up, including founding and scaling her previous sales company from zero to more than $100M in annual sales.

She knows the truth every business owner feels: your lifeline is your sales team. In today’s competitive market, the challenge isn’t just finding sales talent that produces, but also developing your existing people into the high-performers you need.

That’s what drives Jennifer. She is passionate about showing companies how to build and enjoy the rewards of a truly high-producing sales team, and she is dedicated to helping leaders make it happen.

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Jeff Hines

Jeff Hines is a successful, trusted Sales Executive with more than 30 years of experience building and leading high-growth sales teams. He is passionate about helping sales professionals lead with confidence and win in today’s competitive markets.

Throughout his career, Jeff has coached and developed leaders, transforming sales organizations into disciplined, accountable, and revenue-producing teams. He works closely with companies that need to elevate their sales organization, guiding executives through strategies that consistently drive measurable growth.

Jeff also specializes in helping businesses attract and hire top sales talent. Using ASLI’s proven hiring process, he delivers 91% predictive accuracy in identifying A-Players who can perform and stick.

His deep background in SaaS and IT sales has given him a sharp understanding of what it takes to hit ambitious targets in industries where fewer than half of sales contributors make quota year after year. Jeff brings the expertise, systems, and coaching needed to turn that statistic around with demonstrable, lasting results.

What sets Jeff apart is his ability to pair data-driven strategy with a people-first approach. He understands that sales success is not only about numbers but also about equipping leaders and reps with the confidence and clarity to achieve them.

Years of Experience
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Teams Transformed
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Revenue Growth
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Companies Helped
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Proven Impact Backed by Experience and Results

From local service businesses to nationwide enterprises, we’ve helped leaders hire smarter, coach better, and turn sales challenges into consistent growth.
Trusted by Businesses Nationwide

Why Companies Trust ASLI to Build Stronger Sales Teams

For over 40 years, we’ve been helping companies hire smarter, lead better, and grow faster. From small businesses to nationwide enterprises, ASLI has earned a reputation for delivering measurable results and lasting impact.
91% Predictive Accuracy

Our hiring system helps companies avoid costly mis-hires and identify top sales talent with confidence.

1,000+ Teams Transformed

Across industries, we’ve helped sales teams sharpen their skills, strengthen leadership, and drive consistent results.

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Trusted by Sales Teams and Companies Nationwide

1,000+

Sales Teams Transformed

500+

Companies Helped Nation Wide

Schedule Your Consultation

Talk With Us About Your Sales Team

Every company’s sales challenges are different. That’s why we start with a conversation. Schedule a time that works for you and let’s talk about where your team is now, and where it can go.
Frequently Asked Questions

Common Questions From Companies Like Yours

Choosing the right sales training partner is a big decision. These FAQs cover how we work, who we serve, and the results you can expect. If you don’t see your question here, just reach out, we’d be glad to talk.
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Who are Jennifer and Jeff Hines?

Jennifer and Jeff are the heart of ASLI, bringing more than 40 years of combined sales leadership experience.

They’ve built, led, and grown sales teams across industries and are passionate about helping companies nationwide develop high-performing teams.

Most sales training programs are one-size-fits-all. ASLI is different.

Every program is tailored to your company, industry, and goals, backed by decades of leadership experience and proven systems that deliver measurable results.

We work with a wide range of industries, including SaaS, IT, professional services, trades, and manufacturing.

Our process adapts to any business that depends on a strong sales team to drive growth.

No. We partner with both small and mid-sized businesses as well as national enterprises.

Whether you’re a local company looking to make your first key sales hire or a large organization needing stronger leadership systems, we scale our approach to fit your needs.

Jennifer and Jeff have both led sales organizations firsthand.

That experience means their training is not theory-based; it’s practical, actionable, and built from real-world leadership and sales success.

Our clients see stronger sales hiring, more confident leaders, and teams that consistently hit goals.

We focus on measurable outcomes like reduced mis-hires, improved coaching, and revenue growth, not just “feel-good” workshops.